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Readiness of lean sustainability in healthcare organizations

Readiness of lean sustainability in healthcare organizationsAlbi Thomas, M. SureshInternational Journal of Pharmaceutical and Healthcare Marketing, Vol. ahead-of-print, No. ahead-of-print, pp.-This...

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The power of social media fitness influencers on supplements: how they affect...

The power of social media fitness influencers on supplements: how they affect buyer’s purchase decision?Nilesh Kumar, Zubair Nawaz, Pavitra SamerguyInternational Journal of Pharmaceutical and...

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What motivates users to continually use wearable medical devices? Evidence...

What motivates users to continually use wearable medical devices? Evidence from a developing nationMohit Jamwal, Honey Kanojia, Neeraj DhimanInternational Journal of Pharmaceutical and Healthcare...

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Public health promotion of COVID-19 vaccination to rural consumers:...

Public health promotion of COVID-19 vaccination to rural consumers: synthesising the role of social media and religious belief systemsDivaries Cosmas Jaravaza, Joshua Risiro, Paul Mukucha, Nomuhle...

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The promulgation of group purchasing organizations into the healthcare sector...

The promulgation of group purchasing organizations into the healthcare sector in IndiaMd Kamal Hossain, Vikas ThakurInternational Journal of Pharmaceutical and Healthcare Marketing, Vol....

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Modelling the factors impacting customer engagement for branded content in...

Modelling the factors impacting customer engagement for branded content in healthcareTrishala Chauhan, Shilpa Sindhu, Rahul S. MorInternational Journal of Pharmaceutical and Healthcare Marketing, Vol....

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From consumer values to attributes of natural health products for...

From consumer values to attributes of natural health products for concentration and cognition: insights from a means-end-chain studyMiriam Eugenia Wolf, Agnes Emberger-Klein, Klaus MenradInternational...

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Consumers’ preferences for endoscopes: a discrete choice experiment

Consumers’ preferences for endoscopes: a discrete choice experimentTeik-Leong Chuah, Meenchee Hong, Behzad ForoughiInternational Journal of Pharmaceutical and Healthcare Marketing, Vol. ahead-of-print,...

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Empirical nexus of hospital brand gestalt, patient satisfaction and revisit...

Empirical nexus of hospital brand gestalt, patient satisfaction and revisit intentionDeske W. Mandagi, Derby Chriestofle Rampen, Tonny Irianto Soewignyo, Ronny H. WaleanInternational Journal of...

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The influence of servicescape on behavioral intentions of customers in...

The influence of servicescape on behavioral intentions of customers in hospitals post the COVID-19 pandemicManik Batra, Udita TanejaInternational Journal of Pharmaceutical and Healthcare Marketing,...

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Does the pharmaceutical industry’s growth relate to Bangladesh’s...

Does the pharmaceutical industry’s growth relate to Bangladesh’s macroeconomic stability?Mohammad Rifat Rahman, Md. Mufidur Rahman, Athkia Subat, Tanzika Imam TarinInternational Journal of...

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Free apps and paid apps: monetization strategies for health apps in the...

Free apps and paid apps: monetization strategies for health apps in the Portuguese marketNatália Lemos, Cândida Sofia Machado, Cláudia CardosoInternational Journal of Pharmaceutical and Healthcare...

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Food as an ingredient of well-being: from food and well-being to food...

Food as an ingredient of well-being: from food and well-being to food well-being (FWB): a comparative studyAsim Qazi, Ubedullah Khoso, Farooq Ahmad, Syed Ali Raza HamidInternational Journal of...

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The impact of word-of-mouth (WOM) on attitudes, behavioural intentions, and...

The impact of word-of-mouth (WOM) on attitudes, behavioural intentions, and actual usage of non-pharmaceutical interventions (NPIs) among early and late adoptersMatti Haverila, Russell Currie, Kai...

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Modelling organ donation information adoption among Malaysian youth using the...

Modelling organ donation information adoption among Malaysian youth using the information adoption model (IAM)Faerozh Madli, Stephen Sondoh, Andreas Totu, Ramayah T., Yuzainy Janin, Sharifah Nurafizah...

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Progress and trends in healthcare marketing strategy (2018–2022): A...

Progress and trends in healthcare marketing strategy (2018–2022): A descriptive and bibliometric analysis of the Web of Science (WOS) datasetRohan Kar, Anurag WasnikInternational Journal of...

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What determines the performance of pharmaceutical firms in India on account...

What determines the performance of pharmaceutical firms in India on account of COVID-19 interventions?Ashu Lamba, Priti Aggarwal, Sachin Gupta, Mayank JoshipuraInternational Journal of Pharmaceutical...

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Drivers of wearable fitness technology adoption for health care: an...

Drivers of wearable fitness technology adoption for health care: an investigation through organismic integration and regulatory focus theorySyed Waqar Haider, Hammad Bin Azam Hashmi, Sayeda Zeenat...

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Exploring the emotions and decision-making of consumers for elective...

Exploring the emotions and decision-making of consumers for elective healthcare and hedonic adaptationVanessa Quintal, Abhinav Sood, Ian PhauInternational Journal of Pharmaceutical and Healthcare...

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The use of tracker technologies on branded prescription drug websites:...

The use of tracker technologies on branded prescription drug websites: privacy, data acquisition and programmatic advertisingNeil AlpersteinInternational Journal of Pharmaceutical and Healthcare...

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Identifying the hospital logistics key performance indicators for public...

Identifying the hospital logistics key performance indicators for public hospitals in remote areas of ThailandPornwasin Sirisawat, Tipavinee Suwanwong Rodbundith, Narat HasachooInternational Journal of...

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Modeling telemedicine consumer behavior amid COVID-19 pandemic

Modeling telemedicine consumer behavior amid COVID-19 pandemicArchana Shrivastava, Ashish ShrivastavaInternational Journal of Pharmaceutical and Healthcare Marketing, Vol. ahead-of-print, No....

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